Prince George’s County is taking steps to improve driver safety and reduce the number of traffic deaths that occur in the county.

Officials announced Thursday that Prince George’s County Police have joined 30 states in a “Toward Zero Deaths” campaign, which began on Aug. 1, a month that officials say is one of the worst for traffic fatalities.

“Toward Zero Deaths” is a national campaign that uses data to improve highway safety and reduce fatalities

John Kuo, the administrator for the Maryland Motor Vehicle Administration, said he hopes to “change the way Maryland thinks about highway safety.”

The goal is to reduce deaths by motor vehicle crashes by half over the next 20 years, said Kuo, who also serves as the highway safety representative for the governor’s office.